See how Scrollengine revamped Shopify delivery notifications with Email, SMS, WhatsApp, and driver alerts — reducing WISMO and improving customer communication.
For Shopify merchants running local delivery and same-day fulfillment, customer communication is one of the most crucial parts of the post-purchase experience. But before Scrollengine introduced its notification system, merchants had no automated way to update customers about their order status. Customers were left in the dark. Merchants were overwhelmed. Drivers were interrupted constantly.
Scrollengine changed this by launching Shopify’s first automated Email notifications for delivery updates — and later expanded it into a fully customizable suite with Email, global SMS, WhatsApp, push alerts, dashboard notifications, and new-order sound alerts.
This is the complete story of how we identified the problem, built the solution, and evolved it based on merchant feedback.
Before Scrollengine built any communication tools, Shopify merchants had no native method to send delivery updates. No Emails, no SMS, no WhatsApp, no notifications of any kind.
This created a chain reaction:
Customers repeatedly contacted merchants to ask:
These inquiries spiked during peak delivery windows.
Merchants scrambled to:
As order volume grew, this became unmanageable.
Without updates, customers contacted drivers directly — causing:
A lack of transparency made deliveries feel uncertain and unprofessional.
It was clear:
Merchants needed automated, reliable, multi-channel delivery communication.
Scrollengine’s first solution was to introduce automated Email notifications, giving customers real-time delivery visibility for the first time.
These Emails were:
Email solved the most urgent problem: lack of customer visibility.
But merchants wanted more flexibility, personality, and faster channels.
As merchants scaled, they wanted deeper control over how and where customers received updates. Scrollengine responded by launching a fully customizable, multi-channel notification system.
This included five major advancements:
Merchants can now customize every message — making it fully aligned with their brand and customer expectations.
This reduced confusion and strengthened the delivery journey.
Scrollengine introduced SMS notifications with full global support.
Scrollengine expanded from Email into SMS by integrating a globally supported messaging system that works reliably across countries, carriers, and regions. This gives merchants a fast, dependable way to reach customers anywhere — with high deliverability, minimal failures, and consistent performance even in areas with low or no internet access.
SMS became the perfect channel for urgent, time-sensitive updates.
WhatsApp is one of the most widely used communication apps globally.
Merchants asked for it — and Scrollengine added it.
Benefits:
It became a powerful channel for enhancing customer experience.
Drivers now receive real-time push alerts when:
This improved last-mile speed, accuracy, and coordination.
One of the most common merchant requests was:
“We need a sound notification for new orders so we don’t miss anything.”
Scrollengine added a clear new-order alert so merchants hear every incoming order immediately — even if they are away from the system so that no new orders are missed.
Customers get consistent, branded communication through their preferred channel.
Driver push alerts improved responsiveness and on-time performance.
Sound alerts ensure immediate preparation and faster fulfillment.
No matter the volume, communication remains automated, fast, and reliable.
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Scrollengine began by solving the foundational problem: merchants had no way to communicate delivery updates.
From that starting point, Scrollengine evolved into a robust, customizable, multi-channel notification system that reduces WISMO, strengthens customer trust, and improves delivery operations end to end.
This journey reflects Scrollengine’s commitment to one core principle:
Listen to merchants. Build solutions that grow with them.
Ready to transform your Shopify delivery communication and reduce WISMO?
Upgrade to Scrollengine’s customizable Email, SMS, WhatsApp, and driver notification system — built to keep your customers informed and your operations running smoothly.
👉 Install Scrollengine Local Delivery + Pickup ‑ SE on the Shopify App Store today.
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